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Aligning Strategy And Sales The Choices Systems And Behaviors That Drive Effective Selling Cespedes

  • SKU: BELL-239659162
Aligning Strategy And Sales The Choices Systems And Behaviors That Drive Effective Selling Cespedes
$ 35.00 $ 45.00 (-22%)

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Aligning Strategy And Sales The Choices Systems And Behaviors That Drive Effective Selling Cespedes instant download after payment.

Publisher: Boston, Massachusetts : Harvard Business Review Press
File Extension: PDF
File size: 14.04 MB
Author: Cespedes, Frank V., 1950-
Language: English
Year: 2014

Product desciption

Aligning Strategy And Sales The Choices Systems And Behaviors That Drive Effective Selling Cespedes by Cespedes, Frank V., 1950- instant download after payment.

x, 313 pages : 24 cm, Includes bibliographical references, We have a problem. The dialogue that rarely happens ; Diagnosing the problem ; Fixing the problem -- Linking strategy and sales. The goal of strategy ; Making and articulating strategic choices ; Sales tasks and strategy -- Performance management. From sales tasks to selling behaviors ; People : hiring, development, and sales organization ; Control systems : sales compensation and incentives ; Sales force environment : performance reviews and measuring effectiveness -- Closing. Company environment : building human and organizational capabilities ; Making connections

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