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Asking Questions The Definitive Guide To Questionnaire Designfor Market Research Political Polls And Social And Health Questionnaires Rev Ed Bradburn

SKU: BELL-239655720

Asking Questions The Definitive Guide To Questionnaire Designfor Market Research Political Polls And Social And Health Questionnaires Rev Ed Bradburn

$ 35.00 ~~$ 45.00~~ (-22%)

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Asking Questions The Definitive Guide To Questionnaire Designfor Market Research Political Polls And Social And Health Questionnaires Rev Ed Bradburn instant download after payment.

Publisher: San Francisco : Jossey-Bass

File Extension: PDF

File size: 15.16 MB

Author: Bradburn, Norman M, Wansink, Brian; Sudman, Seymour

Language: English

Year: 2004

Edition: Rev. ed.

Product desciption

Asking Questions The Definitive Guide To Questionnaire Designfor Market Research Political Polls And Social And Health Questionnaires Rev Ed Bradburn by Bradburn, Norman M, Wansink, Brian; Sudman, Seymour instant download after payment.

p. cm, Earlier ed. by Sudman and Bradburn with Sudman named first, Includes bibliographical references (p. ) and index, The social context of question asking -- Asking nonthreatening questions about behavior -- Asking threatening questions about behavior -- Asking questions about attitudes and behavioral intentions -- Asking and recording open-ended and closed-ended questions -- Asking questions that measure knowledge -- Asking questions that evaluate performance -- Asking psychographics questions -- Asking standard demographic questions -- Organizing and designing questionnaires -- Questionnaires from start to finish -- Asking question FAQs