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Yes We Did An Inside Look At How Social Media Built The Obama Brand Harfoush

  • SKU: BELL-238845794
Yes We Did An Inside Look At How Social Media Built The Obama Brand Harfoush
$ 35.00 $ 45.00 (-22%)

4.7

106 reviews

Yes We Did An Inside Look At How Social Media Built The Obama Brand Harfoush instant download after payment.

Publisher: Berkeley, CA : New Riders
File Extension: PDF
File size: 10.13 MB
Author: Harfoush, Rahaf
Language: English
Year: 2009

Product desciption

Yes We Did An Inside Look At How Social Media Built The Obama Brand Harfoush by Harfoush, Rahaf instant download after payment.

xiv, 199 p. : 23 cm, My.barackobama.com, Includes index, Part one. The underdog: the rise of a movement. Introducing the junior senator -- Up against the Clintons -- The road to Denver -- Understanding the past -- Personal experience: Welcome to Obama land -- Part two. The candidate: creating a compelling vision. Personalp experience: The race is on -- The birth of a global brand -- My.barackobama.com -- Neighbor to neighbor -- Email -- Text messaging & mobile -- The blog -- Social networks -- Video -- Analytics and online ads -- Part three. The president: a new beginning -- Personal experience: Election day -- The new face of government

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