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Advertising And Violence Concepts And Perspectives 1st Edition Carlson

  • SKU: BELL-6656924
Advertising And Violence Concepts And Perspectives 1st Edition Carlson
$ 31.00 $ 45.00 (-31%)

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Advertising And Violence Concepts And Perspectives 1st Edition Carlson instant download after payment.

Publisher: Taylor and Francis;Routledge
File Extension: EPUB
File size: 1.69 MB
Pages: 319
Author: Carlson, Les; Rifon, Nora J.; Royne, Marla B.; Snyder, Wally
ISBN: 9780765642684, 9780765642691, 9781315706726, 0765642689, 0765642697, 1315706725
Language: English
Year: 2015
Edition: 1

Product desciption

Advertising And Violence Concepts And Perspectives 1st Edition Carlson by Carlson, Les; Rifon, Nora J.; Royne, Marla B.; Snyder, Wally 9780765642684, 9780765642691, 9781315706726, 0765642689, 0765642697, 1315706725 instant download after payment.

Advertising and Violence identifies and analyzes the important issues related to violence in advertising and its overall effects on society. The book is based on a widely cited special issue of the Journal of Advertising and includes eight new chapters that expand the book's coverage.
The objective of the book is to compile a compendium of current thinking, perspectives, theoretical viewpoints, and research relevant to the violence and advertising interface. The chapter authors, all notable experts in the field, take a multidisciplinary approach that incorporates perspectives from disciplines other than marketing in order to provide a broad-based view of how advertising and violence coalesce and the policy implications of this juxtaposition.

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