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All About Sponsorships Second Edition Scott C Stevenson

  • SKU: BELL-4299110
All About Sponsorships Second Edition Scott C Stevenson
$ 31.00 $ 45.00 (-31%)

4.4

62 reviews

All About Sponsorships Second Edition Scott C Stevenson instant download after payment.

Publisher: Jossey-Bass
File Extension: PDF
File size: 75.02 MB
Pages: 85
Author: Scott C. Stevenson
ISBN: 9781118690376, 9781118703939, 1118690370, 1118703936
Language: English
Year: 2013

Product desciption

All About Sponsorships Second Edition Scott C Stevenson by Scott C. Stevenson 9781118690376, 9781118703939, 1118690370, 1118703936 instant download after payment.

Originally published by Stevenson, Inc., this practical resource provides nonprofit leaders and professionals with information to help fund needed programs and services, supplement annual gift revenue, avoid budget cutbacks, and meet or exceed annual fundraising goals through sponsorships.

Important topics covered include:

  • Sponsorship guidelines
  • Business alliances
  • Benefits for corporate sponsors
  • Direct mail
  • Partnerships and collaboration
  • Sponsor recognition
  • Dos and Don’ts with sponsorships
  • Effective Communication
  • Sponsor benefits
  • Prioritizing funding needs
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.Content:
Chapter 1 Setting the Sponsorship Stage (pages 4–47):
Chapter 2 Identifying Sponsorship Opportunities (pages 10–14):
Chapter 3 Identifying & Prioritizing Likely Sponsors (pages 15–20):
Chapter 4 Selecting Appropriate Sponsorship Perks (pages 21–23):
Chapter 5 Drafting the Proposal (pages 24–27):
Chapter 6 Ways to Approach would?be Sponsors (pages 28–33):
Chapter 7 Making the Ask (pages 34–37):
Chapter 8 Stewarding & Retaining Sponsors (pages 38–41):
Chapter 9 Additional Strategies for Securing Sponsorships (pages 42–47):

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