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Amazon Understanding A Global Communication Giant 1st Edition Brevini

SKU: BELL-55229760

$ 31.00 ~~$ 45.00~~ (-31%)

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Amazon Understanding A Global Communication Giant 1st Edition Brevini instant download after payment.

Publisher: Routledge

File Extension: PDF

File size: 2.71 MB

Pages: 84

Author: Brevini, Benedetta, Swiatek, Lukasz

ISBN: 9780367364335, 9780367559090, 0367364336, 0367559099

Language: English

Year: 2020

Edition: 1

Product desciption

Amazon Understanding A Global Communication Giant 1st Edition Brevini by Brevini, Benedetta, Swiatek, Lukasz 9780367364335, 9780367559090, 0367364336, 0367559099 instant download after payment.

Taking a political economy of media approach, this book examines Amazon as a significant actor in the global media landscape. Amazon is mainly conceived in the popular consciousness and media commentary as a corporate body, selling products and services to individual consumers and organisations, but Brevini and Swiatek show that Amazon has become a communication giant that trades in diversified media (its own and others), and exerts a significant influence on global communication, especially through its online services. Further, the authors provide evidence of Amazon's multiple influences on politics, economics, and culture. With its comprehensive and critical overview, this book is ideal for students, scholars, and researchers of media and communication studies and political economy.