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Behavioural Incentive Design For Health Policy Joan Costafont

  • SKU: BELL-50334830
Behavioural Incentive Design For Health Policy Joan Costafont
$ 31.00 $ 45.00 (-31%)

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Behavioural Incentive Design For Health Policy Joan Costafont instant download after payment.

Publisher: Cambridge University Press
File Extension: PDF
File size: 2.41 MB
Pages: 235
Author: Joan Costa-Font, Tony Hockley, Caroline Rudisill
ISBN: 9781009168137, 1009168134
Language: English
Year: 2023

Product desciption

Behavioural Incentive Design For Health Policy Joan Costafont by Joan Costa-font, Tony Hockley, Caroline Rudisill 9781009168137, 1009168134 instant download after payment.

Behavioural economics has become a popular way of tackling a broad range of issues in public policy. By presenting a more descriptive and possibly accurate representation of human behaviour than traditional economics, Behavioural Incentive Design for Health Policy tries to make sense of decisions that follow a wider conception of welfare, influenced by social norms and narratives, pro-social motivations and choice architectures which were generally neglected by standard economics. The authors show how this model can be applied to tackle a wide range of issues in public health, including smoking, the obesity crisis, exercise uptake, alcoholism, preventive screenings and attitudes towards vaccinations. It shows not only how behavioural economics allows us to better understand such challenges, but also how it can design effective incentives for addressing them. This book is an extensive reassessment of the interaction between behavioural incentives and health.

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