Billion Dollar Burger Inside Big Techs Race For The Future Of Food Chase Purdy by Chase Purdy 9780525536949, 0525536949 instant download after payment.

The riveting story of the race to bring lab-grown meat to market—and upend the way we eat forever.
In a fast-paced drama spanning multiple continents, Quartz reporter Chase Purdy takes us inside the battle for the future of food. In the laboratory of a Silicon Valley company called JUST, scientists are growing real meat from microscopic animal cells. Its CEO, Josh Tetrick, has been racing to ready lab-grown, slaughter-free meat for the mainstream market. The goal? To bring his meat to the masses, fulfilling a dream of creating meat without ever having to kill an animal.
Purdy follows Tetrick as he crisscrosses the globe to find a government daring enough to approve serving his high-tech meat to diners. Tetrick plays regulators in the US and abroad, hacking a path forward for this unprecedented technology. At the same time, more than a dozen seasoned entrepreneurs and PhD biologists are nipping at Tetrick's heels.
Drawing from exclusive and unprecedented...