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Branding Through Logos 1st Venkatesh Ganapathy

  • SKU: BELL-47603932
Branding Through Logos 1st Venkatesh Ganapathy
$ 31.00 $ 45.00 (-31%)

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Branding Through Logos 1st Venkatesh Ganapathy instant download after payment.

Publisher: Bookboon Ltd.
File Extension: EPUB
File size: 1.47 MB
Pages: 91
Author: Venkatesh Ganapathy
ISBN: 9788740327878, 8740327876
Language: English
Year: 2019
Edition: 1st

Product desciption

Branding Through Logos 1st Venkatesh Ganapathy by Venkatesh Ganapathy 9788740327878, 8740327876 instant download after payment.

A brand identity has three components – name, logo and slogan. Logos contribute to brand building efforts, strengthen the brand image and convey the brand’s personality. A logo can be called as visual signature for the brand. A logo comprises a set of elements (color, typeface, name and design) that lend visibility to a company’s products and services. A logo design can create a powerful impact on the brand drawing emotional reactions from consumers. Logos thus enable an organization to distinguish itself from other market players. Logos play a crucial role in influencing consumer experiences.

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