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Building A Buzz Libraries And Wordofmouth Marketing Peggy Barber

Name: Building A Buzz Libraries And Wordofmouth Marketing Peggy Barber
SKU: BELL-2001572
Price: 31.00 USD
Availability: InStock
Rating: 4.8 (94 reviews)

SKU: BELL-2001572

$ 31.00 ~~$ 45.00~~ (-31%)

4.8

94 reviews

Building A Buzz Libraries And Wordofmouth Marketing Peggy Barber instant download after payment.

Publisher: ALA Editions

File Extension: PDF

File size: 2.01 MB

Pages: 112

Author: Peggy Barber, Linda Wallace

ISBN: 9780838910115, 0838910114

Language: English

Year: 2009

Product desciption

Building A Buzz Libraries And Wordofmouth Marketing Peggy Barber by Peggy Barber, Linda Wallace 9780838910115, 0838910114 instant download after payment.

Want to get the word out about your library in the most cost-effective way possible? You can achieve this with the effective word-of-mouth marketing (WOMM) strategies laid out in this book. Two creative marketers, Peggy Barber and Linda Wallace, bring you sound marketing principles to spread the word about your library within the community with: a strategy that works for you, WOMM must-haves, tips to effectively deliver your message, and best practices and insightful reviews. Renown for their creativity, Barber and Wallace bring you WOMM ideas that will help you turn your existing library patrons into a major marketing force.