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EbookBell Team
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92 reviewsLaunch your company to the top of its industry by driving and leveraging continuous innovation throughout your organization
It's no secret that continuous innovation is the key to seizing and maintaining the competitive edge in today's increasingly challenging business environment. Unfortunately, the process for achieving this holy grail of business has been a mystery—until now.
Built to Innovate delivers a proven system for building relentless innovation into your company's DNA. Professor and former Dean of Executive Education at INSEAD and business innovation thought leader Ben M. Bensaou explores the essential practices of many of the world's most innovative organizations―including BASF, AkzoNobel, Sabanci Group, Recruit Holdings, Ecocem, Starwood Hotels, Domino's Pizza, Bayer, Marvel Studios, Allianz, and Fiskars―and demonstrates how you can leverage them in your own company. This practical guide shows how to:
