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Captains Of Consciousness Advertising And The Social Roots Of The Consumer Culture 25th Anniversary Edition 25th Anniversary Ed Ewen

  • SKU: BELL-5267688
Captains Of Consciousness Advertising And The Social Roots Of The Consumer Culture 25th Anniversary Edition 25th Anniversary Ed Ewen
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Captains Of Consciousness Advertising And The Social Roots Of The Consumer Culture 25th Anniversary Edition 25th Anniversary Ed Ewen instant download after payment.

Publisher: BasicBooks
File Extension: PDF
File size: 4.85 MB
Pages: 257
Author: Ewen, Stuart
ISBN: 9780465021550, 0465021557
Language: English
Year: 2001
Edition: 25th anniversary ed

Product desciption

Captains Of Consciousness Advertising And The Social Roots Of The Consumer Culture 25th Anniversary Edition 25th Anniversary Ed Ewen by Ewen, Stuart 9780465021550, 0465021557 instant download after payment.

Captains of Consciousness offers a historical look at the origins of the advertising industry and consumer society at the turn of the twentieth century. For this new edition Stuart Ewen, one of our foremost interpreters of popular culture, has written a new preface that considers the continuing influence of advertising and commercialism in contemporary life. Not limiting his critique strictly to consumers and the advertising culture that serves them, he provides a fascinating history of the ways in which business has refined its search for new consumers by ingratiating itself into Americans' everyday lives. A timely and still-fascinating critique of life in a consumer culture.

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