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Capturing Campaign Effects Richard G C Johnston Henry E Brady Editors

  • SKU: BELL-2250816
Capturing Campaign Effects Richard G C Johnston Henry E Brady Editors
$ 31.00 $ 45.00 (-31%)

5.0

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Capturing Campaign Effects Richard G C Johnston Henry E Brady Editors instant download after payment.

Publisher: University of Michigan Press
File Extension: PDF
File size: 18.89 MB
Pages: 405
Author: Richard G. C. Johnston, Henry E. Brady (Editors)
ISBN: 0472069217, 9780472069217, 0472099213
Language: English
Year: 2006

Product desciption

Capturing Campaign Effects Richard G C Johnston Henry E Brady Editors by Richard G. C. Johnston, Henry E. Brady (editors) 0472069217, 9780472069217, 0472099213 instant download after payment.

Do political campaign events determine election winners? For too long, political scientists argued that issues, not campaigns, determinedwhether politicians won or lost. Journalists and party activists, on theother hand, devoted their energy to refining candidates' public images, through events, advertisements and media appearances. CapturingCampaign Effects brings together an outstanding list of experts in theemerging field of campaign effects to study the influence of campaignson our political cultur

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