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Coming Soon Film Trailers And The Selling Of Hollywood Technology Keith M Johnston

SKU: BELL-2204170

$ 31.00 ~~$ 45.00~~ (-31%)

4.4

92 reviews

Coming Soon Film Trailers And The Selling Of Hollywood Technology Keith M Johnston instant download after payment.

Publisher: McFarland

File Extension: PDF

File size: 1.7 MB

Pages: 229

Author: Keith M. Johnston

ISBN: 0786444320

Language: English

Year: 2009

Product desciption

Coming Soon Film Trailers And The Selling Of Hollywood Technology Keith M Johnston by Keith M. Johnston 0786444320 instant download after payment.

The audience's first exposure to a new movie is often in the form of a "coming attraction" trailer, and short previews are also a vanguard for emerging technology and visual techniques. This book demonstrates how the trailer has educated audiences in new film technologies such as synchronized sound, widescreen and 3-D, tracing the trailer's status as a trailblazer on to new media screens and outlets such as television, the Internet, and the iPod. The impact and use of new technologies and the evolution of trailers beyond the big screen is followed into the digital era.