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36 reviewsDon't walk onto the business battlefield without the weapons and plan you need to win.
In dynamic, fiercely competitive markets you must have confidence in your business strategy, especially when the future of your company is at stake. Rather than make untested, unilateral decisions, war game strategies with your leadership team in a safe workshop environment. In Competitive Success: Building Winning Strategies with Corporate War Games, Arjan Singh, a top competitive intelligence (CI) expert consultant, shows you how to build winning strategies step-by-step. Through engaging, interesting anecdotes gleaned by running over 200 war games for top Fortune 500 corporations, Singh demonstrates how war gaming helps these companies maintain competitive success. After reading this book, you'll have a tested, actionable plan that you and your team will be eager to move forward on with confidence and unity.
Author Arjan Singh has advised 68 of the Top 100 companies in...