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Covert Cows And Chickfila Steve Robinson

Name: Covert Cows And Chickfila Steve Robinson
SKU: BELL-51093354
Price: 31.00 USD
Availability: InStock
Rating: 4.7 (86 reviews)

SKU: BELL-51093354

$ 31.00 ~~$ 45.00~~ (-31%)

4.7

86 reviews

Covert Cows And Chickfila Steve Robinson instant download after payment.

Publisher: Nelson Books

File Extension: PDF

File size: 20.33 MB

Author: Steve Robinson

ISBN: 9781400213160, 1400213169

Language: English

Year: 2019

Product desciption

Covert Cows And Chickfila Steve Robinson by Steve Robinson 9781400213160, 1400213169 instant download after payment.

Robinson, a longtime chief marketing officer for Chick-fil-A, tells the inside story of how the company built one of the most successful and beloved brands in America. As the company grew from 184 stores and $100 million in annual sales in 1981 to over 2,100 stores and over $6.8 billion in annual sales in 2015, he was a first-hand witness to its evolution as an indelible global brand. Robinson explains the important traits that built the company's culture and sustained it through recession, as well as their dedication to Christian values and to the individual customer experience. -- adapted from jacket