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Delta Project Arnoldo C Hax

SKU: BELL-2440376

$ 31.00 ~~$ 45.00~~ (-31%)

5.0

98 reviews

Delta Project Arnoldo C Hax instant download after payment.

Publisher: Palgrave

File Extension: PDF

File size: 1.38 MB

Pages: 301

Author: Arnoldo C Hax

ISBN: 9780333962459, 0333962451

Language: English

Year: 2001

Product desciption

Delta Project Arnoldo C Hax by Arnoldo C Hax 9780333962459, 0333962451 instant download after payment.

Emerging from the authors' work with companies such as Coca Cola, Motorola, 3M, General Motors and Unilever, "The Delta Project" provides a model through which to develop strategy in the new economy. Hax and Wilde examine how globalization, deregulation and the emergence of the internet infrastructure have changed the rules for success and identify three distinct strategic positions that can be used to realign the direction of your business. Introducing new models of "bonding", "complementors" and "customer lock in", this book provides a fundamental shift in the way we think about competitive positioning.