Developing A Strategy For A Political Campaign Melissa Banigan by Melissa Banigan 9781725340763, 9781725340756, 1725340763, 1725340755, 2019008479 instant download after payment.

It may seem like some candidates win elections simply because of their passion for an issue or their innate ability to connect with voters. In reality, successful political campaigns require a winning strategy. This compelling book gives readers an introduction to how political candidates develop campaign strategies, create a central message, develop a winning campaign team, connect with voters, and ultimately win elections. Profiles of young activists who have successfully organized people in their communities to advance a political cause provide inspiration for readers to get involved in the political process themselves.