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Digital Darwinism Branding And Business Models In Jeopardy 1st Edition Ralf T Kreutzer

  • SKU: BELL-4770452
Digital Darwinism Branding And Business Models In Jeopardy 1st Edition Ralf T Kreutzer
$ 31.00 $ 45.00 (-31%)

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Digital Darwinism Branding And Business Models In Jeopardy 1st Edition Ralf T Kreutzer instant download after payment.

Publisher: Springer-Verlag Berlin Heidelberg
File Extension: PDF
File size: 8.52 MB
Pages: 257
Author: Ralf T. Kreutzer, Karl-Heinz Land (auth.)
ISBN: 9783642544002, 3642544002
Language: English
Year: 2015
Edition: 1

Product desciption

Digital Darwinism Branding And Business Models In Jeopardy 1st Edition Ralf T Kreutzer by Ralf T. Kreutzer, Karl-heinz Land (auth.) 9783642544002, 3642544002 instant download after payment.

Digital Darwinism is a key challenge for all companies and brands. Not all companies and managers are aware of the challenges lying ahead. This book helps to identify the need for change and adaption based on a framework of findings and additional tools to position you and your company in the digital rat race.

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