Do The Kind Thing 1st Edition Daniel Lubetzky by Daniel Lubetzky 9780553393248, 9780553393255, 0553393243, 0553393251 instant download after payment.

Do the KIND Thing

In Do the KIND Thing, Lubetzky shares the revolutionary principles that have shaped KIND’s business model and led to its success, while offering an unfiltered and intensely personal look into the mind of a pioneering social entrepreneur.

At its core, this idea is about challenging assumptions and false compromises. It is about not settling for less and being willing to take greater risks, often financial. It is about learning to think boundlessly and critically, and choosing what at first may be the tougher path for later, greater rewards.

By using illuminating anecdotes from his own career, and celebrating some past failures through the lessons learned from them, Lubetzky outlines his core tenets for building a successful business and a thriving social enterprise. He explores the value of staying true to your brand, highlights the importance of transparency and communication in the workplace, and explains why good intentions alone won’t sell products.

Advance praise for Do the KIND Thing “An enjoyable read . . . wise advice about matters from product development to people management.”—Financial Times

“Lubetzky uses the power of kindness to build purpose into his business and his community. He’s a role model for future leaders.” - Mehmet Oz, M.D., professor of surgery, Columbia University

“I’ve always been a fan of the KIND brand. This engaging and inspirational book shows how coupling a social mission with creativity can spark change and empower a generation.” - Bobbi Brown, founder and CCO, Bobbi Brown Cosmetics