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Does Your Marketing Sell The Secret Of Effective Marketing Communications Ian Moore

Name: Does Your Marketing Sell The Secret Of Effective Marketing Communications Ian Moore
SKU: BELL-927264
Price: 31.00 USD
Availability: InStock
Rating: 4 (36 reviews)

SKU: BELL-927264

$ 31.00 ~~$ 45.00~~ (-31%)

4.0

36 reviews

Does Your Marketing Sell The Secret Of Effective Marketing Communications Ian Moore instant download after payment.

Publisher: Nicholas Brealey Pub

File Extension: PDF

File size: 4.06 MB

Pages: 287

Author: Ian Moore

ISBN: 9781857883503, 1857883500

Language: English

Year: 2005

Product desciption

Does Your Marketing Sell The Secret Of Effective Marketing Communications Ian Moore by Ian Moore 9781857883503, 1857883500 instant download after payment.

Just what makes one ad 20 times more effective than another? Why does on promotional campaign outpull another by 100 times? And how do you know which yours will be? Remarkably, the answer is often quite simple. The trick is to think about your marketing as if you were selling. Out goes fancy showmanship. In comes effective salesmanship. The invariable result: higher response rates and more sales.Does Your Marketing Sell? is a distillation of the authors 25 years of successful sales and marketing experience, hundreds of real case studies, the pick of marketing communications research, and the received wisdom from some of the world's greatest marketers.