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Economics Of Business Strategy John Lipczynski

Name: Economics Of Business Strategy John Lipczynski
SKU: BELL-2430576
Price: 31.00 USD
Availability: InStock
Rating: 5 (98 reviews)

SKU: BELL-2430576

$ 31.00 ~~$ 45.00~~ (-31%)

5.0

98 reviews

Economics Of Business Strategy John Lipczynski instant download after payment.

Publisher: Ft Prenticehall

File Extension: PDF

File size: 35.36 MB

Pages: 344

Author: John Lipczynski

ISBN: 9780273676256, 9781405890755, 0273676253, 1405890754

Language: English

Year: 2003

Product desciption

Economics Of Business Strategy John Lipczynski by John Lipczynski 9780273676256, 9781405890755, 0273676253, 1405890754 instant download after payment.

This new textbook examines how industry environment and business strategies determine company performance. It provides an introduction to the economics of business strategy, introducing key concepts drawn from microeconomics, industrial organisation, business economics, business environment, organisation studies and strategic management. The book is written for the growing number of courses at MBA, undergraduate, and foundation level where readers require not only an integrated theoretical framework in economics and management, but also the practical skills and knowledge to examine how and why firms behave in certain ways in the real world.