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Event Studies Theory Research And Policy For Planned Events Donald Getz

  • SKU: BELL-4687896
Event Studies Theory Research And Policy For Planned Events Donald Getz
$ 31.00 $ 45.00 (-31%)

5.0

58 reviews

Event Studies Theory Research And Policy For Planned Events Donald Getz instant download after payment.

Publisher: Butterworth-Heinemann
File Extension: PDF
File size: 7.08 MB
Pages: 476
Author: Donald Getz
ISBN: 9780080547152, 008054715X
Language: English
Year: 2007

Product desciption

Event Studies Theory Research And Policy For Planned Events Donald Getz by Donald Getz 9780080547152, 008054715X instant download after payment.

Many books exist on various aspects of event management, reflecting growing academic and professional interest, but there has not been a book written on Event Studies until now. As the event management field expands, there is a growth in demand for advanced texts, particularly with a multidisciplinary research and theoretical orientation. For the event management student, and for professionals, Event Studies provides the necessary body of knowledge and theoretical /methodological underpinnings on the subject of planned events.

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