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Foundations Of Marketing 8th Ed 8th Edition William M Pride

  • SKU: BELL-10453874
Foundations Of Marketing 8th Ed 8th Edition William M Pride
$ 31.00 $ 45.00 (-31%)

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Foundations Of Marketing 8th Ed 8th Edition William M Pride instant download after payment.

Publisher: Cengage Learning
File Extension: PDF
File size: 102.49 MB
Pages: 574
Author: William M. Pride, O. C. Ferrell
ISBN: 9781337614627, 1337614629
Language: English
Year: 2018
Edition: 8

Product desciption

Foundations Of Marketing 8th Ed 8th Edition William M Pride by William M. Pride, O. C. Ferrell 9781337614627, 1337614629 instant download after payment.

Introduce the essentials and latest trends in marketing with strong visuals and timely discussions in the proven resource for students of all backgrounds -- Pride/Ferrell’s FOUNDATIONS OF MARKETING. The seventh edition's extensive coverage of current marketing strategies and concepts addresses social media, sustainability, globalization, customer relationship management, supply chain management, and digital marketing. Emerging topics, such as social and environmental responsibility, entrepreneurship, and new trends in marketing, resonate with students who are striving for success in today's fast-paced, evolving business world. Photos, screenshots, advertisements, and real-world examples make concepts meaningful for students.

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