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Global Media Giants Benjamin J Birkinbine Rodrigo Gmez Janet Wasko

  • SKU: BELL-23975470
Global Media Giants Benjamin J Birkinbine Rodrigo Gmez Janet Wasko
$ 31.00 $ 45.00 (-31%)

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Global Media Giants Benjamin J Birkinbine Rodrigo Gmez Janet Wasko instant download after payment.

Publisher: Routledge
File Extension: PDF
File size: 5.16 MB
Pages: 510
Author: Benjamin J. Birkinbine, Rodrigo Gómez, Janet Wasko
ISBN: 9781138927704, 9781138927711, 9781315682334, 1138927708, 1138927716, 1315682338, 2016001248
Language: English
Year: 2017

Product desciption

Global Media Giants Benjamin J Birkinbine Rodrigo Gmez Janet Wasko by Benjamin J. Birkinbine, Rodrigo Gómez, Janet Wasko 9781138927704, 9781138927711, 9781315682334, 1138927708, 1138927716, 1315682338, 2016001248 instant download after payment.

Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.

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