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Grab That Wallet A Book On Financial Services Marketing Sushil Sharma

Name: Grab That Wallet A Book On Financial Services Marketing Sushil Sharma
SKU: BELL-10949738
Price: 31.00 USD
Availability: InStock
Rating: 5 (80 reviews)

SKU: BELL-10949738

$ 31.00 ~~$ 45.00~~ (-31%)

5.0

80 reviews

Grab That Wallet A Book On Financial Services Marketing Sushil Sharma instant download after payment.

Publisher: Tata McGraw Hill

File Extension: PDF

File size: 4.29 MB

Pages: 216

Author: Sushil Sharma

ISBN: 9781259028427, 1259028429

Language: English

Year: 2013

Product desciption

Grab That Wallet A Book On Financial Services Marketing Sushil Sharma by Sushil Sharma 9781259028427, 1259028429 instant download after payment.

Grab that Wallet brings to the reader a new perspective on the nature and structure of the industry that makes it uniquely challenging to achieve true customer satisfaction. Blending humor with insight, the book takes an in-depth look at producer-consumer behavior in financial services industry.
Propounding a new and practical model of The Needs Portfolio Matrix the book shows how to adapt proven consumer marketing strategies and approach to financial services Marketing.