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How Digital Intelligence Drives Business Growth Zhizhuan Business Research Institute

Name: How Digital Intelligence Drives Business Growth Zhizhuan Business Research Institute
SKU: BELL-53859912
Price: 31.00 USD
Availability: InStock
Rating: 4.8 (64 reviews)

SKU: BELL-53859912

$ 31.00 ~~$ 45.00~~ (-31%)

4.8

64 reviews

How Digital Intelligence Drives Business Growth Zhizhuan Business Research Institute instant download after payment.

Publisher: Springer

File Extension: PDF

File size: 7.8 MB

Pages: 425

Author: Zhizhuan Business Research Institute

ISBN: 9789819942985, 9819942985

Language: English

Year: 2023

Product desciption

How Digital Intelligence Drives Business Growth Zhizhuan Business Research Institute by Zhizhuan Business Research Institute 9789819942985, 9819942985 instant download after payment.

This book aims to build a framework for understanding how to achieve new business growth through digital intelligence. It reveals the driving force and commercial logic behind the technology upgrade and transformation for enterprises, analyzes how to improve enterprises' branding, product, distribution channel, marketing, logistics, and organization under the new context, and studies the successful cases in digital intelligence of 6 Chinese enterprises. For business school students, researchers, managers, and practitioners, it is helpful to build an overview and understanding on strategy level as well as practice level.