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How To Generate Effective Press Releases For Social Networks 1st Edition Brian Solis

  • SKU: BELL-4428584
How To Generate Effective Press Releases For Social Networks 1st Edition Brian Solis
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How To Generate Effective Press Releases For Social Networks 1st Edition Brian Solis instant download after payment.

Publisher: FT Press
File Extension: EPUB
File size: 3.31 MB
Pages: 13
Author: Brian Solis, Deirdre K. Breakenridge
Language: English
Year: 2009
Edition: 1

Product desciption

How To Generate Effective Press Releases For Social Networks 1st Edition Brian Solis by Brian Solis, Deirdre K. Breakenridge instant download after payment.

This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.

 

Social media releases: what they are, what they aren’t, and how to make the most of them.

 

PR’s latest “new shiny object” is the social media release (SMR). Originally introduced by Todd Defren in response to Tom Foremski’s call for the death of press releases, it represents a new socially rooted format that complements traditional and SEO news releases by combining news facts and social assets in one improved, easy-to-digest tool.

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