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Impacts And Implications For The Sports Industry In The Postcovid19 Era Armand Faganel

  • SKU: BELL-29242674
Impacts And Implications For The Sports Industry In The Postcovid19 Era Armand Faganel
$ 31.00 $ 45.00 (-31%)

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Impacts And Implications For The Sports Industry In The Postcovid19 Era Armand Faganel instant download after payment.

Publisher: IGI Global
File Extension: PDF
File size: 7.87 MB
Author: Armand Faganel, Igor Riznar, Arne Baruca
ISBN: 9781799867807, 9781799867814, 9781799867821, 9781799867838, 1799867803, 1799867811, 179986782X, 1799867838, 2020056986
Language: English
Year: 2021

Product desciption

Impacts And Implications For The Sports Industry In The Postcovid19 Era Armand Faganel by Armand Faganel, Igor Riznar, Arne Baruca 9781799867807, 9781799867814, 9781799867821, 9781799867838, 1799867803, 1799867811, 179986782X, 1799867838, 2020056986 instant download after payment.

The sports industry had impressive global growth over the years, with factors from the introduction of e-sports and new streaming and viewing methods to sponsorships and digital media contributing to its rise. However, the COVID-19 pandemic brought upon a rapid change in this sector. Sports' seasons ended abruptly, people's escape from reality suddenly vanished, their spending attitudes changed, live games and commercial flights were suspended, hotels were impossible to book, and consumers practically turned into prisoners within their own homes. No live sports matches were to follow on any media either, so specialized sports channels were forced to play old recordings rather than broadcasting new events. Even athletes themselves struggle to stay relevant and thus, try to utilize creative methods to enhance their brand value in these difficult times. With most of the sports leagues shut down during the pandemic, with a few exceptions which performed in empty venues, the restrictions diminished the sports experience compared to the pre-COVID-19 era and the impacts were widespread. Impacts and Implications for the Sports Industry in the Post-COVID-19 Era explores the changes that have been and will continue to be created by the unexpected disruptions that occurred as a result of the pandemic within the sports industry, fans consumption, and recreational habits. The chapters explore the status of sports after the pandemic, paths to recovery, and the future of sports, along with the many impacts and issues that have arisen due to changes in the industry necessitated by COVID-19. Covering important topics such as mental health, impacts on athletes and coaches, the market value for professional sports, consumer behavior during COVID-19, and the changes in marketing, tourism, and business, this book is ideally intended for sports managers, marketers, broadcasting agencies, media specialists, brand managers, fitness professionals, practitioners, stakeholders, researchers, academicians, and students interested in the impacts on the sports industry and the outlook for sports in the post-COVID-19 era.

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