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Information And Communication Technology For Competitive Intelligence Dirk Jaap Vriens

  • SKU: BELL-4102956
Information And Communication Technology For Competitive Intelligence Dirk Jaap Vriens
$ 31.00 $ 45.00 (-31%)

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Information And Communication Technology For Competitive Intelligence Dirk Jaap Vriens instant download after payment.

Publisher: Idea Group Pub
File Extension: PDF
File size: 2.47 MB
Pages: 319
Author: Dirk Jaap Vriens
ISBN: 9781591401421, 9781591401438, 1591401429, 1591401437
Language: English
Year: 2004

Product desciption

Information And Communication Technology For Competitive Intelligence Dirk Jaap Vriens by Dirk Jaap Vriens 9781591401421, 9781591401438, 1591401429, 1591401437 instant download after payment.

In today's complex and dynamic world the need to be informed about what is going on in the environment of the organization is increasing rapidly. To this end, organizations implement a process called 'competitive intelligence'. Competitive intelligence (CI) is about gathering and analyzing environmental information for strategic purposes. To gather and analyze this information, information and communication technology (ICT) is an invaluable tool. Examples are: the Internet, data warehouses or specific applications for competitive intelligence. However, the uncritical implementation of these tools may lead to an 'information overload' or to 'environmental myopia'. To select the right ICT tools for CI, an organization needs to understand the role of ICT in the CI-process. Information and Communications Technology for Competitive Intelligence addresses this need. It sets out to assess the role and possibilities of ICT in the intelligence activities from different perspectives.

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