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76 reviewsIn Innovation by Design, authors Thomas Lockwood and Edgar Papke share the results of their study of some of the world's most innovative organizations, including:
• The 10 attributes leaders can use to create and develop effective cultures of innovation.
• How to use design thinking as a powerful method to drive employee creativity and innovation.
• How to leverage the natural influence of the collective imagination to produce the "pull effect" of creativity and risk taking.
• How leaders can take the "Fifth Step of Design" and create their ideal culture.
Innovation by Design offers a powerful set of insights and practical solutions to the most important challenge for today's businesses--the need for relevant innovation.
