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Innovation Of Digital Economy Cases From China 1st Ed 2023 Jianlin Zhang

Name: Innovation Of Digital Economy Cases From China 1st Ed 2023 Jianlin Zhang
SKU: BELL-50279358
Price: 31.00 USD
Availability: InStock
Rating: 5 (90 reviews)

SKU: BELL-50279358

$ 31.00 ~~$ 45.00~~ (-31%)

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90 reviews

Innovation Of Digital Economy Cases From China 1st Ed 2023 Jianlin Zhang instant download after payment.

Publisher: Springer

File Extension: PDF

File size: 9.31 MB

Pages: 494

Author: Jianlin Zhang, Kezhen Ying, Kanliang Wang, Zhigang Fan, Ziyi Zhao, (eds.)

ISBN: 9789819917402, 9819917409

Language: English

Year: 2023

Edition: 1st ed. 2023

Product desciption

Innovation Of Digital Economy Cases From China 1st Ed 2023 Jianlin Zhang by Jianlin Zhang, Kezhen Ying, Kanliang Wang, Zhigang Fan, Ziyi Zhao, (eds.) 9789819917402, 9819917409 instant download after payment.

This book presents a rich selection of 36 real-world cases on how organizations in China explore the new growth pattern, business model innovation, and digital transformation in digital era. The topic of cases varies from digital marketing and Internet brands, the growth of digital platforms, digital transformation and the industrial Internet of things, strategies for cross-border e-commerce companies, and business model innovation in digital era, etc. These cases stem from a diverse set of industry sectors, reporting on best practices and lessons learned. The book shows how organizations strive to find new ways to develop and create new paths to grow in a digital world and shares essential practical insights into digital economy. All cases are presented in a standardized structure in order to provide valuable insights and essential guidance for practitioners, scholars as well as general readers.