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International Business 3rd Edition by Stuart Wall 0273723723 978-0273723721

  • SKU: BELL-2268452
International Business 3rd Edition by Stuart Wall 0273723723 978-0273723721
$ 31.00 $ 45.00 (-31%)

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International Business 3rd Edition by Stuart Wall 0273723723 978-0273723721 instant download after payment.

Publisher: Prentice Hall
File Extension: PDF
File size: 6.61 MB
Pages: 473
Author: Stuart Wall, Sonal Minocha, Bronwen Rees
ISBN: 0273723723, 978-0-273-72372-1, 9780273723738
Language: English
Year: 2009
Edition: 3

Product desciption

International Business 3rd Edition by Stuart Wall 0273723723 978-0273723721 by Stuart Wall, Sonal Minocha, Bronwen Rees 0273723723, 978-0-273-72372-1, 9780273723738 instant download after payment.

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Product details:

ISBN 10: 0273723723

ISBN 13: 978-0273723721

Author: Stuart Wall

International Businessprovides a clear and concise introduction to the environment and functions of international business.

It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events – the economic downturn and uncertainty in financial markets.

It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.

Table of contents:

Chapter 1: Introduction to International Business

Chapter 2: Internationalisation Process

Chapter 3: International Business: Theory and Practice

Chapter 4: The Political, Legal, Economic and Technological Environment

Chapter 5: International Sociocultural Environment

Chapter 6: International Ethical and Ecological Environment

Chapter 7: International Strategic Issues

Chapter 8: International Human Resource Management

Chapter 9: International Marketing

Chapter 10: International Finance: Theory and Practice

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Tags: Stuart Wall, International, Business

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