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Introduction To Google Analytics A Guide For Absolute Beginners 1st Edition Todd Kelsey

  • SKU: BELL-231421912
Introduction To Google Analytics A Guide For Absolute Beginners 1st Edition Todd Kelsey
$ 31.00 $ 45.00 (-31%)

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Introduction To Google Analytics A Guide For Absolute Beginners 1st Edition Todd Kelsey instant download after payment.

Publisher: Apress
File Extension: PDF
File size: 7.42 MB
Pages: 148
Author: Todd Kelsey
Language: English
Year: 2017
Edition: 1

Product desciption

Introduction To Google Analytics A Guide For Absolute Beginners 1st Edition Todd Kelsey by Todd Kelsey instant download after payment.

Develop your digital/online marketing skills and learn web analytics to understand the performance of websites and ad campaigns. Approaches covered will be immediately useful for business or nonprofit organizations. If you are completely new to Google Analytics and you want to learn the basics, this guide will introduce you to the content quickly.
 
Web analytics is critical to online marketers as they seek to track return on investment and optimize their websites. Introduction to Google Analytics covers the basics of Google Analytics, starting with creating a blog, and monitoring the number of people who see the blog posts and where they come from.
 
What You’ll Learn
• Understand basic techniques to generate traffic for a blog or website
• Review the performance of a website or campaign
• Set up a Shopify account to track ROI
• Create and maximize AdWords to track conversion
• Discover opportunities offered by Google, including the Google Individual Qualification
 
Who This Book Is For
Those who need to get up to speed on Google Analytics tools and techniques for business or personal use. This book is also suitable as a student reference.

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