Learning To Negotiate Georg Berkel by Georg Berkel 9781108495912, 1108495915 instant download after payment.

Combining practitioner guidance with empirical research, this new textbook teaches negotiation as a skill that can be learned and mastered.Negotiating well is hard. Learning to negotiate is even harder. This new
textbook offers sound practical advice for doing both. If you are serious
about helping yourself – or others – to become better negotiators, this
book is for you. The textbook draws from empirical research in fields as
diverse as business, law, neuroscience, game theory, and history. It
offers a wealth of examples, case studies, and graphic illustrations. And
it blends all this into a coherent framework to guide the practitioner.
This is an invaluable book for MBA, law, and other professional
students, as well as executives seeking to develop and improve their
skills in negotiation.