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Living Corporate Citizenship Strategic Routes To Socially Responsible Business Malcolm Mcintosh

SKU: BELL-2199180

$ 31.00 ~~$ 45.00~~ (-31%)

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Living Corporate Citizenship Strategic Routes To Socially Responsible Business Malcolm Mcintosh instant download after payment.

Publisher: Financial Times Management

File Extension: PDF

File size: 1.43 MB

Pages: 323

Author: Malcolm McIntosh

ISBN: 0273654330

Language: English

Year: 2003

Product desciption

Living Corporate Citizenship Strategic Routes To Socially Responsible Business Malcolm Mcintosh by Malcolm Mcintosh 0273654330 instant download after payment.

Corporate Citizenship matters. It is no longer just a moral imperative - it is now smart business. Investors, consumers, employees and communities are demanding Capitalism with a Human Face - it is time to deliver some corporate soul. Companies have responded with a new way of talking about business, but is this just a facade, behind which nothing has changed? Living Corporate Citizenship discusses these issues and examines the impact of eight major social responisibility codes, including the UN Global Compact. "There is money to be made from socially responsible and environmentally sustainable business, not just through engaging in PR gloss but through business innovation and creativity." Living Corporate Citizenship, p 11