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Managing Chaos Digital Governance By Design Lisa Welchman

  • SKU: BELL-22437874
Managing Chaos Digital Governance By Design Lisa Welchman
$ 31.00 $ 45.00 (-31%)

4.7

46 reviews

Managing Chaos Digital Governance By Design Lisa Welchman instant download after payment.

Publisher: Rosenfeld Media, LLC
File Extension: PDF
File size: 8.74 MB
Pages: 248
Author: Lisa Welchman
ISBN: 9781933820880, 1933820888
Language: English
Year: 2015

Product desciption

Managing Chaos Digital Governance By Design Lisa Welchman by Lisa Welchman 9781933820880, 1933820888 instant download after payment.

Few organizations realize a return on their digital investment. They’re distracted by political infighting and technology-first solutions. To reach the next level, organizations must realign their assets — people, content, and technology — by practicing the discipline of digital governance. Managing Chaos inspires new and necessary conversations about digital governance and its transformative power to support creativity, real collaboration, digital quality, and online growth.

"You can’t get user experience right if your governance model is wrong, and nobody knows digital governance better than Lisa Welchman. When executives and designers read Managing Chaos, the intertwingled world+web will be a better place." - Peter Morville, author of Intertwingled

"You tried a homepage carousel. A complete website redesign. Even a new CMS. And yet, none of those fixed your real problem, which is that your digital operations simply don’t have a plan for long-term governance. This important book addresses head-on the political battles and angry stalemates faced by every large enterprise." - Karen McGrane, author of Content Strategy For Mobile

Lisa Welchman is an internationally-recognized author, speaker, and management consultant, who is a leading pioneer and thought leader in the field of digital governance. Lisa began her career in digital in Silicon Valley in 1995, coding Web pages for Netscape. She was Program Manager for Web Publishing at Cisco Systems until 1999, when she established WelchmanPierpoint, a consultancy that focused on large website management. At WelchmanPierpoint, Lisa and her team conducted web operations management and governance projects and developed the first structured methodology for assessing digital governance maturity. Lisa’s book, Managing Chaos: Digital Governance by Design, was published by Rosenfeld Media in February of 2015.

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