Managing Data Mining Advice from Experts IT Solutions series 1st Edition by Stephan Kudyba ISBN 1591402433 978-1591402435 by Stephan Kudyba 1591402433, 9781591402435 instant download after payment.

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Product details:

ISBN 10: 1591402433

ISBN 13: 978-1591402435 

Author:  Stephan Kudyba 

Table of contents:

1. Data Mining and the World of Commerce

2. Data Mining and the Banking Sector: Managing Risk in Lending and Credit Card Activities

3. Credit Scoring and Risk Management for Small Business Lending

4. The Utilization of Business Intelligence and Data Mining in the Insurance Marketplace

5. Sales Force Management in the Consumer Product Industry

6. The Healthcare Cost Dilemma: What Health Insurance Companies Can Do to Mitigate Unsustainable Premium Increases

7. The Application of Data Mining Techniques in Health Plan Population Management: A Disease Management Approach

8. Toiling in the Media Data Mines

9. Audience Measurement Applications for Online Advertising and E-Commerce

10. Taking a Close Look at the Evolving Utilities Industry: Factors that Drive Volatility and Methods to Help Manage It

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Tags: Stephan Kudyba, Managing Data Mining, Advice, Experts, IT Solutions series