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Media Communication And Development Three Approaches 1st Edition Linje Manyozo

  • SKU: BELL-38407614
Media Communication And Development Three Approaches 1st Edition Linje Manyozo
$ 31.00 $ 45.00 (-31%)

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Media Communication And Development Three Approaches 1st Edition Linje Manyozo instant download after payment.

Publisher: SAGE Publications Pvt. Ltd
File Extension: PDF
File size: 1.82 MB
Pages: 284
Author: Linje Manyozo
ISBN: 9788132109051, 8132109058
Language: English
Year: 2012
Edition: 1

Product desciption

Media Communication And Development Three Approaches 1st Edition Linje Manyozo by Linje Manyozo 9788132109051, 8132109058 instant download after payment.

Media, Communication and Development: Three Approachescritically investigates the three approaches that have characterized most debates in the field of Media, Communications and Development since its emergence in the 1950s, namely, media development, media for development and stakeholder and community engagement.
The book thus addresses the extant gap in scholarship in the field and includes a chapter on impact evaluation, which current scholarship has either ignored or footnoted. In addition, the book uses case studies from both the global south and the global north to attend to complex and multidisciplinary concerns with participation, power and empowerment.
The author brings in postcolonial perspectives to demonstrate that the use of MCD approaches emerged in response to the growing problems of underdevelopment, and not necessarily to western development theories. Using simple language that is at the same time theoretically engaged, he opens up the field to scholars across a large number of disciplines.

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