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Media Management And Economics Research In A Transmedia Environment 1st Edition Alan B Albarran

  • SKU: BELL-51271016
Media Management And Economics Research In A Transmedia Environment 1st Edition Alan B Albarran
$ 31.00 $ 45.00 (-31%)

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Media Management And Economics Research In A Transmedia Environment 1st Edition Alan B Albarran instant download after payment.

Publisher: Taylor & Francis Group
File Extension: PDF
File size: 2.48 MB
Pages: 295
Author: Alan B. Albarran
ISBN: 9781135969349, 1135969345
Language: English
Year: 2013
Edition: 1

Product desciption

Media Management And Economics Research In A Transmedia Environment 1st Edition Alan B Albarran by Alan B. Albarran 9781135969349, 1135969345 instant download after payment.

First Published in 2013. This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.

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