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Moralising Global Markets The Creativity Of International Business Discourse 1st Ed Annette Cerne

  • SKU: BELL-7322076
Moralising Global Markets The Creativity Of International Business Discourse 1st Ed Annette Cerne
$ 31.00 $ 45.00 (-31%)

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Moralising Global Markets The Creativity Of International Business Discourse 1st Ed Annette Cerne instant download after payment.

Publisher: Springer International Publishing,Palgrave Macmillan
File Extension: PDF
File size: 2.32 MB
Author: Annette Cerne
ISBN: 9783319759807, 9783319759814, 3319759809, 3319759817
Language: English
Year: 2019
Edition: 1st ed.

Product desciption

Moralising Global Markets The Creativity Of International Business Discourse 1st Ed Annette Cerne by Annette Cerne 9783319759807, 9783319759814, 3319759809, 3319759817 instant download after payment.

Investigating how international market actors create market morality on a global level, this book reflects on the unresolved questions and debates regarding the relationship between business and society. The author explores how market actors in international business communication are unified in their attempts to make markets moralised. Providing detailed case studies and empirical evidence based on interviews with practitioners, Moralising Global Markets is a useful read for anyone interested in international business, and for those researching morality, ethics and corporate social responsibility.

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