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Netnography Redefined 2nd Edition Robert V Kozinets

Name: Netnography Redefined 2nd Edition Robert V Kozinets
SKU: BELL-43531192
Price: 31.00 USD
Availability: InStock
Rating: 4.8 (104 reviews)

SKU: BELL-43531192

$ 31.00 ~~$ 45.00~~ (-31%)

4.8

104 reviews

Netnography Redefined 2nd Edition Robert V Kozinets instant download after payment.

Publisher: SAGE Publications

File Extension: PDF

File size: 3.86 MB

Pages: 320

Author: Robert V. Kozinets

ISBN: 9781446285756, 1446285758

Language: English

Year: 2015

Edition: 2

Product desciption

Netnography Redefined 2nd Edition Robert V Kozinets by Robert V. Kozinets 9781446285756, 1446285758 instant download after payment.

Explaining how to use 'Netnography' to analyze cultures and communities online, this new edition has been fully updated to now include: guidance oncombining online and in-person ethnographic methods; more focus on specific kinds of social media; specific examples for a range of social science fields; and a discussion of the transformation of cultural social identities.