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Presidential Campaigns In The Age Of Social Media Clinton And Trump William L Benoit

  • SKU: BELL-32742270
Presidential Campaigns In The Age Of Social Media Clinton And Trump William L Benoit
$ 31.00 $ 45.00 (-31%)

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Presidential Campaigns In The Age Of Social Media Clinton And Trump William L Benoit instant download after payment.

Publisher: Peter Lang
File Extension: PDF
File size: 2.06 MB
Author: William L. Benoit, Mark J. Glantz
ISBN: 9781433168222, 9781433168239, 9781433168246, 9781433168253, 1433168227, 1433168235, 1433168243, 1433168251
Language: English
Year: 2020

Product desciption

Presidential Campaigns In The Age Of Social Media Clinton And Trump William L Benoit by William L. Benoit, Mark J. Glantz 9781433168222, 9781433168239, 9781433168246, 9781433168253, 1433168227, 1433168235, 1433168243, 1433168251 instant download after payment.

This book offers content analyses of the 2016 presidential candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest. This allows comparison of campaign phases (primary versus general), candidates (Republican primary and Democratic primary candidates; general election candidates), and message forms. The results are compared with data from analyses of previous presidential campaigns.

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