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Relationship Fundraising A Donor Based Approach To The Business Of Raising Money 2nd Edition Ken Burnett

  • SKU: BELL-4431298
Relationship Fundraising A Donor Based Approach To The Business Of Raising Money 2nd Edition Ken Burnett
$ 31.00 $ 45.00 (-31%)

5.0

60 reviews

Relationship Fundraising A Donor Based Approach To The Business Of Raising Money 2nd Edition Ken Burnett instant download after payment.

Publisher: Jossey-Bass
File Extension: PDF
File size: 3.04 MB
Pages: 384
Author: Ken Burnett
ISBN: 9780787960896, 0787960896
Language: English
Year: 2002
Edition: 2

Product desciption

Relationship Fundraising A Donor Based Approach To The Business Of Raising Money 2nd Edition Ken Burnett by Ken Burnett 9780787960896, 0787960896 instant download after payment.

Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century. Filled with illustrative case histories, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to
  • Implement creative approaches to relationship-building fundraising
  • Avoid common fundraising errors and pitfalls
  • Apply the vital ingredients for fundraising success
  • Build good relationships through marketing
  • Achieve a greater understanding of their donors
  • Communicate effectively with donors--using direct mail, the press, television, the telephone, face-to-face contact, and more.
  • Prepare for the challenges of twenty-first century fundraising

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