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Research Methods For Business A Skillbuilding Approach 4th Edition Uma Sekaran

Name: Research Methods For Business A Skillbuilding Approach 4th Edition Uma Sekaran
SKU: BELL-4069998
Price: 31.00 USD
Availability: InStock
Rating: 5 (110 reviews)

SKU: BELL-4069998

$ 31.00 ~~$ 45.00~~ (-31%)

5.0

110 reviews

Research Methods For Business A Skillbuilding Approach 4th Edition Uma Sekaran instant download after payment.

Publisher: John Wiley & Sons

File Extension: PDF

File size: 2.22 MB

Pages: 450

Author: Uma Sekaran

ISBN: 9780471203667, 9780471384489, 0471203661, 0471384488

Language: English

Year: 2003

Edition: 4

Product desciption

Research Methods For Business A Skillbuilding Approach 4th Edition Uma Sekaran by Uma Sekaran 9780471203667, 9780471384489, 0471203661, 0471384488 instant download after payment.

Introduction to Research --
Scientific Investigation --
Technology and Business Research --
The Research Process: Steps 1 to 3: The Broad Problem Area, Preliminary Data Gathering, Problem Definition --
The Research Process: Steps 4 and 5: Theoretical Framework Hypothesis Development --
The Research Process: Step 6: Elements of Research Design --
Experimental Designs --
Measurement of Variables: Operational Definition and Scales --
Measurement: Scaling, Reliability, Validity --
Data Collection Methods --
Sampling --
Data Analysis and Interpretation --
The Research Report --
Managerial Decision Making and Research --
Module: A Refresher on Some Statistical Terms and Tests.