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Retail Management A Strategic Approach Thirteenth Edition Berman

  • SKU: BELL-22009026
Retail Management A Strategic Approach Thirteenth Edition Berman
$ 31.00 $ 45.00 (-31%)

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Retail Management A Strategic Approach Thirteenth Edition Berman instant download after payment.

Publisher: Pearson
File Extension: PDF
File size: 35.75 MB
Author: Berman, Barry;Evans, Joel R;Chatterjee, Patrali M
ISBN: 9780133796841, 9781292214672, 0133796841, 1292214678
Language: English
Year: 2017
Edition: Thirteenth edition

Product desciption

Retail Management A Strategic Approach Thirteenth Edition Berman by Berman, Barry;evans, Joel R;chatterjee, Patrali M 9780133796841, 9781292214672, 0133796841, 1292214678 instant download after payment.

For courses in Retail Management.A contemporary text that helps readers thrive in today's retailing industryRetail Management: A Strategic Approachis built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that surrounds them. This text helps readers become good retail planners and decision makers. The13th Editionincorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that readers can thrive in today's retailing industry.

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