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Sense And Respond The Journey To Customer Purpose 1st Edition Susan Barlow

  • SKU: BELL-5888988
Sense And Respond The Journey To Customer Purpose 1st Edition Susan Barlow
$ 31.00 $ 45.00 (-31%)

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Sense And Respond The Journey To Customer Purpose 1st Edition Susan Barlow instant download after payment.

Publisher: Palgrave Macmillan UK
File Extension: PDF
File size: 1.2 MB
Pages: 215
Author: Susan Barlow, Stephen Parry, Mike Faulkner (auth.)
ISBN: 9780230508149, 9781349523191, 0230508146, 1349523194
Language: English
Year: 2005
Edition: 1

Product desciption

Sense And Respond The Journey To Customer Purpose 1st Edition Susan Barlow by Susan Barlow, Stephen Parry, Mike Faulkner (auth.) 9780230508149, 9781349523191, 0230508146, 1349523194 instant download after payment.

The authors argue that lean production should be driven by the desire to achieve optimal customer service by sensing and responding to the customer. The customer is at the centre of the process and the organisation needs to respond in a holistic way so that the customer can impact on the design and delivery of products and processes. The book is based upon substantial research and practice by leading practitioners and heralds a paradigm shift in thinking on these issues.

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