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Social Issues Of Advertising Kara Chan

  • SKU: BELL-51847176
Social Issues Of Advertising Kara Chan
$ 31.00 $ 45.00 (-31%)

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Social Issues Of Advertising Kara Chan instant download after payment.

Publisher: City University of Hong Kong Press
File Extension: PDF
File size: 16.22 MB
Pages: 240
Author: Kara Chan
ISBN: 9789629375300, 9629375303
Language: English
Year: 2016

Product desciption

Social Issues Of Advertising Kara Chan by Kara Chan 9789629375300, 9629375303 instant download after payment.

The collection of essays offers a broad view of the interaction between society and advertising, from an introduction to semiotic studies, exploring the use of gender stereotypes to the employment of brand placement as a new form of product promotion.

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