Product desciption
Social Psychology A Very Short Introduction Richard J Crisp by Richard J. Crisp instant download after payment.
Science is often considered a quest to understand the physical universe:
How atoms, molecules, and materials interact to determine our fate. Yet to
thesocialscientist, understanding how we live, work, and co-exist with
one another is as important as understanding the physical world. It is this
‘social universe’ that defines who we are, what we achieve, and what we
leave behind.
Social psychology is all about this social universe, and the people who
populate our everyday lives. It’s the study of how society, culture, and
context shape attitudes, behaviour, and beliefs. It’s about how we figure
out who we are, and how this is intimately linked to our relationships with
others. It’s about families, neighbours, co-workers, lovers, enemies,
politicians, soap stars, sports stars, and strangers. Social psychology is all
about us, and it’s what this book is all about.
In what follows, I’ll tell the story of social psychology; its history, pivotal
moments, and major theories. I’ll show you the classic studies that have
defined the discipline to date. I’ll talk about key thinkers, and how their
personal histories spurred them to understand what connects people to
people, and to the societies in which we live. I’ll talk about the
groundbreaking research that’s made social psychology one of the most
important and engaging disciplines of our time. From attitudes to
attraction, prejudice to persuasion, health to happiness, social psychology
provides insights that can change the world, and help tackle the defining
problems of the 21st century.
