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Special Events A New Generation And The Next Frontier 6th Ed 6th Joe Goldblatt

  • SKU: BELL-2372682
Special Events A New Generation And The Next Frontier 6th Ed 6th Joe Goldblatt
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Special Events A New Generation And The Next Frontier 6th Ed 6th Joe Goldblatt instant download after payment.

Publisher: John Wiley and Sons
File Extension: PDF
File size: 6.62 MB
Pages: 594
Author: Joe Goldblatt
ISBN: 9780470449875, 047044987X
Language: English
Year: 2010
Edition: 6th

Product desciption

Special Events A New Generation And The Next Frontier 6th Ed 6th Joe Goldblatt by Joe Goldblatt 9780470449875, 047044987X instant download after payment.

This text chronicles and champions the development, changes, and challenges faced by the global celebrations industry for event planners. New interviews are included with experienced event leaders to give a better understanding of the field. New chapters are included on green events, corporate social responsibility, and theoretical case studies. Event measurement, evaluation, and assessment topics are integrated throughout a number of the chapters. Over 200 new Web resources and appendices show how to save money, time, and improve the overall quality of an event. Event planners will also learn how technology may be harnessed to help them improve their events’ financial, quality, environmental and other strategic outcomes.

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